Get ahead of your competition with smart use of Google Ads.
– Monthly retainers from £1,500
Like it or not, Google Ads are important. There are few better ways of immediately getting in front of potential customers who are actively searching for your products and services.
Google Ads consistently brings in some of the highest quality enquiries for our clients – and more importantly, the enquiries that go on to convert into sales.
If there are people out there searching for what you do, we can help you access them through smart use of GoogleAds. Read below to see what’s included in our PPC management service.
Targeting & budget strategies
Your PPC campaign will only be as strong as the strategy and expertise behind it. Our team has a wealth of experience in making GoogleAds a high-performing marketing channel to drive sales enquiries, particularly in the real estate, investment, finance and professional services sectors.
Account structure setup
A good account structure is key to a successful PPC campaign – and something you don’t want to get wrong. Your account setup will directly affect the performance of your campaigns, as this is what determines how the individual elements of your account relate to one another.
There are lots of considerations to make when it comes to your ad copy. We make sure your ads are as relevant and compelling as possible, as well as ensuring they meet Google’s quality standards. Ad copy is one of the most important things to get right in order to achieve results.
Conversion rate optimisation
We don’t just set up your account and let it run. We’re constantly observing, analysing and running tests on every aspect of your PPC campaigns to ensure conversion rates are always optimal. If there are things we can learn or improvements we can make, we’ll quickly identify them and optimise the account to deliver even better results.
Landing page optimisation
We don’t stop when we get the click. What happens after this, when they arrive on your landing page, is just as important. We make sure the journey that your potential new customer goes on after they click your ad is relevant, well-considered and fully geared towards converting them into a tangible sales enquiry.
Not everybody who clicks your ads will convert, which is why re-targeting is so important. We make sure that your potential customers don’t just see you once. If they’ve displayed an interest in your business, we remind them of just how good you are to give you the best possible chance of an enquiry.